When you own a Seiko watch , you often want to change the strap to give it a new look or simply to improve its comfort on the wrist . But how much does a Seiko strap cost , and what are the higher-quality alternatives available on the market? Here's a clear and straightforward analysis to help you make the right choice.
The price of a Seiko bracelet: what are you really paying for?
On average, an original Seiko watch strap costs between €40 and €400, depending on the material and the collection ( Seiko 5 , Presage , Diver , MarineMaster, etc.). Watch straps are available in brown leather , black leather , stainless steel , and sometimes rubber or nylon .
But what we often pay for is not just quality, it's the brand . The finish may be decent, but not always up to the standards of modern watchmaking , especially when compared to what more specialized independent brands offer.

Braxen: a better quality bracelet at a fair price
At Braxen.co , we offer Seiko watch straps for around €70 , with a quality superior to that of the original straps. Why?
- Premium materials
- Neat finish
- Links with pins
- Robust folding buckle
- Design intended to fit both men's and women's watches
- Lifetime warranty: free replacement in case of defect or abnormal wear.
Which Seiko models?
Our bracelets fit perfectly on:
- All Seiko watches
- Automatic , chronograph , waterproof or non-waterproof models
- Men's sporty designs, classic watches , vintage or elegant
- The Seiko Diver , Presage , 5 Sports , etc. collections.
Whether you have a stainless steel case , a white dial , a black watch or a gold model, our straps are available in a wide variety of styles to match your personality and the aesthetics of your timepiece .
Why change your bracelet?

Changing the strap breathes new life into your wristwatch , whether it's for
- Replacing a worn or uncomfortable bracelet
- Improve ergonomics on the wrist with a folding bracelet or pin buckle
- Create a custom watch from an existing case
It's also an ideal solution if you want to give a new watch as a gift without buying a whole new timepiece . An interchangeable strap transforms your current watch into a completely new model.
A sustainable investment
A Seiko bracelet can last a long time, but the quality isn't always consistent. With Braxen , you're investing in a durable watch accessory , guaranteed for life, that's water-resistant, shock- resistant, and built to withstand everyday wear and tear.
Whether your style is casual , sporty , minimalist or luxurious , you will find the model that suits you in our collection of watches and accessories.
In summary
- Original Seiko bracelet : between €40 and €400, decent quality, standard design
- Braxen bracelet : approximately €70 , premium finish, lifetime guarantee
- Wide compatibility : all Seiko watches , all cases , all styles
- High-end materials : 316L steel
- Improved comfort for manual or automatic winding